EMDT 5130 - Branding for Educators
In this course, students will learn the fundamentals of establishing a professional educational identity. Students construct a brand strategy that details their educational philosophy, subject matter expertise, areas of applied interest, published works, and professional associations. Students explore their professional identity and how that translates into their unique instructional style and media content. Students engage in project learning activities to produce content and assets for their educational portfolio, which serves as an applied demonstration of their knowledge and skill in creating a professional identity and brand awareness. Upon successful completion of this course, students will create a brand strategy incorporating authentic work in their areas of interest to develop a professional identity in the field of education.
Course Learning Outcomes:
- Understand branding fundamentals.
- Explore and analyze other professional educator brands.
- Construct professional identity.
- Create portfolio assets that are on-brand.
EMDT 5130 Course Learning Outcome Rubric
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