PH 4100 - Professional Practices: Business Credits: 3
In this senior-level course, students learn to apply professional practices in regard to the logistics of business operations in the photographic industry. Important components of the course are in the areas of industry overviews, identifying career paths, design and negotiation of contracts, client development, and business management. Students will research photographic industry standards and create a marketable logo/collateral material, and write a business plan that illustrates their knowledge of professionalism and its application in the industry.
Prerequisites: PH 3500 - Project Development Portfolio
Notes: The textbook ASMP Professional Business Practices in Photography is also used in PH3150.
Course Learning Outcomes:
- Identify and apply the four basic business structure formats.
- Develop a business website through a design process.
- Create assignment estimates, invoices, contracts.
- Identify the components of and create a draft business plan.
PH 4100 Course Learning Outcome Rubric
Required Textbooks: ASMP Professional Business Practices in Photography, By American Society of Media Photographers ISBN-13: 978-1581154979 Required Course Materials:
- Professional Membership (ASMP, PPA, SPE, etc.)
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